How you can increase web traffic is really a has proved to be a considerable challenge to many would be online marketers, including myself. Quite simply visitors to a website must be necessary to the success of any commercial online enterprise, just like they're to all high street off-line businesses.
The issue is compounded by the fact that any traffic just doesn't work, it needs to be targeted traffic. By targeted visitors I mean that getting someone to visit your website is only 1 / 2 of the problem, to have any chance of that each becoming a paying customer you've got to be offering precisely what they're thinking about. There is little point in sending anyone to unwanted weight loss site who is searching for information regarding roses!
This idea may seem obvious but sending untargeted visitors to a website is one of the most common mistakes produced by could be online marketers.
Numbers will also be very important.
It is impossible to generalize when discussing figures in connection with a web-based marketing campaign, it may change from market to market and niche to niche. The safest method of looking at this really is to utilize modest results.
If one thousand visitors arrived at your site and you are offering a totally free item in return for their email address and name then it could be reasonable to assume that twenty of them would let you have that information. Of those giving you their details perhaps five per cent will ultimately buy whatever you are promoting. Which means that to generate one sale you'll need a thousand visitors to take a look at your website.
You may produce better or worse figures than the above, there are no guarantees, however i think you are able to appreciate that driving substantial numbers to your site is essential. In the above example sales a day would entail driving thirty thousand visitors per month to your website.
Two questions have to be answered.
Where to locate targeted visitors. How to make sure that there is enough traffic.
How to locate your prospective customers.
To find targeted visitors you need to go where your prospects go. Lets say you're in the load loss market then here are some possibilities...
Should you enter the phrase 'weight loss forums' into the search bar of Google, or other search engine, you will be given a summary of forums in that market. You can benefit in 2 ways by going to these forums. You could join the forum, make comments and respond to questions. You could attract the forum members back to your website, advertise around the forum or contact the forum owner and ask if, for any payment, you can email their list of forum members. This technique is called putting a solo ad.
You can offer to supply original content by means of articles towards the owners of high ranking, good quality websites within the weight loss market. These articles would contain a link to your site.
Ensure the numbers exist.
To ensure that you have sufficient traffic you must be sure that the forum or website has sufficient subscribers. Try to start with a little scale test and if this is successful then increase the campaign as soon as possible.
I've deliberately suggested free or low cost traffic finding methods. Buying traffic on the massive is not for that beginner and will be the topic of another article.
Traffic is the life span blood of any internet business, crack this skill and you're simply on the right path to a successful career within the wonderful world of internet marketing.